The Role of Color Psychology in Signboard Design
Your signboard is more than just a piece of branding — it’s a silent salesperson working 24/7 to attract customers. One of the most powerful elements that determines whether people notice and remember your signboard is color. Colors not only grab attention but also trigger emotions, influence decisions, and shape customer perceptions. This is where color psychology in signboard design comes into play.
Why Color Matters in Signboards
Studies show that up to 90% of snap judgments about products and
